How Brokers Can Win More Clients with Private Lending Solutions

Introduction: Why Private Lending is a Broker’s Competitive Advantage

In today’s competitive finance market, brokers need more than just traditional bank products to stand out. Clients expect speed, flexibility, and solutions that match their unique situations — especially when conventional finance isn’t an option.

That’s where private lending comes in. Partnering with a trusted non-bank lender like Assurity Capital allows brokers to say “yes” to more deals, win more clients, and grow referral networks.

The Problem: Why Brokers Lose Deals to Delays & Declines

Banks can be slow, inflexible, and heavily reliant on rigid criteria. This means:

• Weeks or months to approve – clients lose properties or business opportunities.

• Strict credit score requirements – good clients with temporary credit issues get declined.

• Complex income verification – self-employed clients or those with non-standard income are often excluded.

These challenges lead to frustrated clients who may turn to other brokers or lenders.

The Solution: Private Lending as a Tool for Broker Success

1. Say “Yes” More Often

Private loans focus on security and exit strategy, not just credit history. This means you can help clients with:

• Past credit issues

• Urgent settlement needs

• Unusual income structures

• Complex business or investment purposes

2. Close Deals Faster

Private lending approvals can be issued in 24–48 hours, with settlement in days, not weeks. Speed is one of the biggest client satisfaction drivers — and repeat business generators.

3. Retain Clients Long-Term

Brokers can position private lending as a short-term solution until the client is ready to refinance into mainstream lending, keeping them in your pipeline.

4. Grow Your Referral Network

Accountants, real estate agents, and lawyers often have clients needing urgent finance. By offering private lending, you become their go-to broker for fast solutions.

Real Scenarios Where Private Lending Wins Clients

• Urgent Settlement: A client has a 14-day settlement deadline but bank approval will take six weeks. Private lending bridges the gap.

• Business Expansion: A self-employed business owner needs capital for a new location but doesn’t have two years of tax returns.

• Development Funding: A property developer needs additional funds to complete a project before presales settle.

How Assurity Capital Works with Brokers

At Assurity Capital, we view brokers as long-term partners. We:

• Provide clear, upfront loan terms so you can move quickly with your client.

• Pay competitive referral commissions.

• Offer both first mortgages and second mortgages starting from $50,000.

• Lend Australia-wide across residential, commercial, and industrial securities.

• Communicate openly throughout the process so you’re always in control of your deal.

Steps to Get Started as a Broker Partner

1. Send Us Your Scenario Email scenario@assuritycapital.com.au or

   call 02 9389 1077 with the key details. Contact us

2. Get Indicative Terms Fast Most scenarios are assessed within hours.

3. Settle and Keep the Client Relationship. We work in the background so your client relationship remains strong.

   
   

FAQs for Brokers Working with Assurity Capital

Q: Do you deal directly with borrowers?

A: No — we respect broker relationships and always work through you.

Q: How quickly can you approve a deal?

A: Many loans are approved within 24–48 hours, with settlement often in under a week.

Q: What property types can be used as security?

A: Residential, commercial, industrial, and some rural properties Australia-wide.

Q: Do you offer second mortgages?

A: Yes — we can provide both first and second mortgages starting from $50,000.